About — Neon Spoon Creative

Meet Neon Spoon Creative

Two creatives.
One big mission.

We're a creative marketing agency built for nonprofits and churches — and we're not just guessing at what you need. Between the two of us, we've spent 20+ years inside these organizations, doing the work, sitting in the meetings, and feeling the weight of the mission. We know where the gaps are because we've lived them.

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The team

Say hello.

Kara-Kae James

Co-Founder & Marketing Guru

Kara-Kae
James

With 20+ years of experience in nonprofit marketing and communications, Kara-Kae specializes in lead generation systems that actually work — paid ads, email funnels, and brand strategy that turn good intentions into real results.

As a life-long creative, she loves to watch your brand thrive with the right tools and attention. She also has an unhealthy obsession with the beach and sweet tea.

Brook James

Co-Founder & Strategy Ninja

Brook
James

Brook brings the kind of church leadership experience you only get from actually sitting in the room when the hard decisions get made. 25 years as a worship pastor and executive pastor, wearing every hat in between — he helps leaders build strategy that's honest, effective, and built for how churches actually operate.

He's so detail oriented it's ridiculous — and often gets asked in public if he's Jesus. (see photo)

Oh, and yeah — we're married and we still like each other. 💍

The name, explained

We spend spoons
ruthlessly well.

Spoon Theory is simple: you only have so many units of energy to spend in a day. Every task costs one. When they're gone, they're gone.

Nonprofits and churches live this reality every single day. Limited staff. Tight budgets. Competing priorities. The wrong decision doesn't just cost money — it costs capacity you can't get back.

So you learn to be ruthless about what's worth it.

"Every spoon you spend on the wrong thing is a spoon you don't have for the right one."

— That's the whole philosophy

Neon.

That's the other half of the equation. Because surviving the mission was never the goal. We take strategy off your plate so you can protect your energy for the work only you can do — and actually shine doing it.

Brook and Kara-Kae James

Ready to stop running on empty?

Book a free call →